Digital Marketing Lead - 3 openings

Skills :Required Skill: • Knowledge of different types of media channels
Experience :4 yrs to 7 yrs

Required Skill:

  • Knowledge of different types of media channels
  • Demonstrable experience with building effective content campaigns
  • Working knowledge of web analytics tools
  • Experience with budget planning and KPIs
  • Ability to manage and combine data
  • Strong decision-making skills
  • Excellent communication skills

 

Responsibilities:

  • Plan and execute a content strategy that drives high engagement on portal
  • Serve as editor-in-chief for all content to ensure quality, clarity and consistency
  • Manage the distribution of content across all channels
  • Collect, monitor and analyse social and website metrics, and make improvements accordingly
  • Stay updated on industry trends and adjust the content strategy as needed
  • Drive & Collaborate with sales manager to create promotional concepts
  • Strategically create and execute plan to achieve revenue goals
  • Determine the best media outlet mix for promotional strategy.